Mid-Life MBA: The Art of Business

Marketing 101: What’s In a Name?

Posted in Uncategorized by Eric Back on September 15th, 2006.

I came across a web site for one person’s home, child-care service.  I suspect the general market’s booming but with a name like “Little Buggers Child Care,” this business might have a lot of spare real-estate in the playroom.

It’s in a gated community but would you feel secure enough to send your child there?

This entry was posted on Friday, September 15th, 2006 at 12:20 am and is tagged with little buggers, marketing 101, gated community, playroom, home child care, child care service, real estate. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback.

One Response to “Marketing 101: What’s In a Name?”

  1. John Taylor says:

    What a facinating article. I’m looking for a marketing expert to help with a project, could you help?

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